Kinwai was founded in 1993 and is located in Jiangmen, Guangdong, in the Guangdong Hong Kong Macao Greater Bay Area. It is a large comprehensive real estate and home furnishing enterprise. Composed of three major business sectors: Real Estate Division, Home Furnishing Division, and Commercial Division. Since its establishment, Kinwai has been dedicated to providing people with a beautiful living space for 30 years, covering fields such as architecture, home furnishings, and office. By integrating four humanized core concepts: ergonomic design, environmentally friendly materials and production processes, people-oriented user experience, and thoughtful sales services, Kinwai has created humanized furniture and achieved a perfect combination of space and living art.

Kinwai has always adhered to the craftsmanship spirit of strict quality control, continuous improvement, pursuit of excellence, and courage to innovate, setting industry benchmarks with high standards. It has been awarded the titles of "China Famous Trademark", "Guangdong Famous Brand Product", "China Export Quality and Safety Demonstration Enterprise", "GREENGURD Green Guard", "Top 10 Brands of Government Procurement Office Furniture", "Top 10 Real Estate Supplier", and China Environmental Labeling Product Certification Over a hundred honorary certifications and titles awarded by domestic and foreign authoritative institutions, such as Product Carbon Footprint Certification, International ISO14001 Environmental System Certification, and International ISO9001 Quality Management System Certification, have won the recognition and trust of customers with solid quality, humanized design, and thoughtful service. Kinwai has been actively expanding its global market, with an international sales network covering more than 150 countries and regions worldwide, forming a global development pattern. It has become an international enterprise integrating research and development, design, production, sales, and service.
Kinwai Enterprise's three major business units:

Kinwai Real Estate Business Unit：Our main business is the design and development of real estate projects, covering building decoration, property management, and other businesses. We implement an integrated development model for large urban complexes, including design, construction, decoration, and property management. Kinwai Real Estate integrates the five core functions of commercial retail, business office, hotel catering, apartment housing, and comprehensive entertainment in the development of large-scale commercial centers, super Grade A office buildings, and high-end residences. It integrates the humanized home concept that has been upheld for more than 20 years into its architecture, creating a beautiful living space for people with high-quality furniture, high-quality garden environment, and complete supporting facilities, Bringing a comprehensive upgrade to human living.

Kinwai Home Furnishings Business Unit：Our main business is the research and development, production, and sales of high-end civilian furniture. It has three major civilian furniture series under its umbrella, namely "Kinwai Home Furnishings, Kinwai Soft Furniture, and Kinwai Full Decoration". It has won more than 50 patents and is committed to providing users with professional and humanized whole house customized supporting solutions and services. The 300000 square meter manufacturing center is the first to fully introduce the world's leading Haomai automated intelligent production line, leading furniture intelligent manufacturing into the Industry 4.0 era, with an annual production and sales of 3 million sets of furniture. With professional leading technology and high-quality services, we have successfully established close strategic cooperation relationships with the top 50 real estate enterprises in China. To create fashionable, personalized, and creative high-end furniture accessories for urban elites with extraordinary appreciation, providing people with a beautiful home living space.

Kinwai Commercial Business Unit：Our main business is the research and development, production, and sales of high-end commercial furniture. Dedicated to providing customers with customized comprehensive commercial office space planning solutions and services. More than ten commercial promotion service companies have been established in key cities across the country, and a comprehensive and standardized management service network has been established. A production base of 250000 square meters has introduced advanced foreign equipment, and an annual production and sales of 2 million sets of furniture. Kinwai has successfully established long-term strategic partnerships with global Fortune 500 companies such as PetroChina, CNOOC, China's four major banks, China Mobile, State Grid, Huawei, Suning, GAC, Southern Airlines, CIMC, as well as international chain hotel groups such as Hilton, Sheraton, Intercontinental, Shangri La, Hyatt, and Holiday Inn, thanks to its excellent quality and service over the years, providing a beautiful commercial living space for thousands of customers.
In the future, Kinwai will adopt a global perspective and strategic planning, practice the core concept of humanization, information-based process management, and data-driven user experience, so that more people can enjoy Kinwai's humanized high-quality products and services, and enjoy the beautiful living space created by Kinwai.

Kinwai Corporate Culture
◆Corporate mission: Better products, lower prices, and creating maximum value for customers
◆Corporate mission: To create a beautiful living space
◆Business philosophy: Business rewards sincerity, mutual benefit and win-win
◆Talent philosophy: Gathering talents, cultivating talents, and shaping talents
◆Quality philosophy: establish a business with precision and win with quality
◆Management philosophy: Seeking truth and practicality, high quality and efficiency, working together with one heart, with a beginning and an end
◆Market philosophy: Using the market as a navigation mark and users as the other shore
◆Work philosophy: With direction in mind, responsibility on shoulders, mutual assistance and diligence, and dependence on development
◆Service philosophy: Kinwai Humanistic Furniture, creating a healthy and comfortable living and office environment for humanity
◆Company mission: To become a world-renowned brand, Kinwai
◆Core values: integrity, innovation, dedication, and win-win